The company’s latest feature uses AI-enabled descriptive alerts to identify events that are “no big deal,” only sending notifications for events worthy of attention.
Seattle – March 26, 2025 – Wyze, a company creating products that make homes smart and safe, today announced a first-of-its-kind AI-powered “NBD” Notifications Filter. Expanding the suite of AI features in Wyze’s Cam Unlimited Pro subscription, the new filter smartly reviews events and decides whether to notify users when motion is detected, addressing the pain point of home security notification fatigue.
“Overwhelming security camera notifications are a pain point for users who often make the tough decision to either view all of their notifications or none. The ‘NBD’ Notifications Filter tackles notification overload while still ensuring users receive critical alerts to protect their homes," said Dave Crosby, co-founder and Chief Marketing Officer at Wyze. “Nobody buys a security camera to watch the wind blow. This filter ensures that customers can rely on Wyze to notify them of a big deal event instead of crying wolf.”
This new feature builds on Descriptive Alerts, which accurately summarize motion events using AI to provide critical details and contextual information. The “NBD” Notifications Filter provides an intelligent layer of discernment to decide whether a notification is “no big deal” or worthy of alerting the user. The company trained its AI model to rank detected motions on a scale from one through five so users will only receive notifications for highly ranked events that require attention. It also filters out repetitive notifications, such as kids playing in the yard for three hours, and only sends a notification if there is a new or unusual activity detected. Examples include:
- Score 1: For events of low importance, such as routine activities like a robot vacuum cleaning, bugs flying by, cars driving, or even the user entering the room.
- Score 3: For events that might warrant your attention, such as a package delivery or your baby crying.
- Score 5: Important, critical situations such as glass breaking, a gunshot, or an unknown person lingering near your door.
Pricing and Availability
Cam Unlimited Pro, Wyze’s most comprehensive security subscription, provides customers with an expanding suite of home security features for just $19.99 per month or $199.99 per year, and now also includes 60-day cloud storage and emergency dispatch directly in the Wyze app. Cam Unlimited Pro’s new features are available today. Customers can learn more and upgrade their subscription here.
About Wyze
Wyze is on a mission to make quality smart home technology accessible. Our innovative product team is driven to deliver tech products, software, and AI features that make our customers’ lives easier while remaining accessible. Wyze’s user- and wallet-friendly security cameras, home monitoring, connected home, health and wellness, and lifestyle products are trusted by more than 10 million households. For more information, visit www.wyze.com.
Media Contact
Sage D’Amico
BIG FISH PR for Wyze
617-713-3800
wyze@bigfishpr.com
###